-上一頁-


扶輪公共形象資料袋
Rotary Public Image Kit
 

利用看板在貴地區推廣扶輪的輕鬆5個步驟

5 EASY STEPS TO PROMOTING ROTARY IN YOUR DISTRICT WITH BILLBOARDS

他們這樣做

HERE’S HOW THEY DID IT

20062月扶輪月刊


1400地區-墨西哥PiticHermosillo

地區總上提名人Jorge Alonso Valdivia Urrea裝設了一個看板,為期2年,每月租金300美元,總計7,200美元,將由一家釀酒廠支付

DISTRICT 1400 – HERMOSILLO, PITIC, MEXICO.

DGN Jorge Alonso Valdivia Urrea installed a billboard which will remain up for two years; monthly rental is US$300 equaling a total of $7,200, and will be paid for by a brewery.

9690地區-澳洲新南威爾斯Parramatta

前總監Bob Aitken及負責編輯「澳洲扶輪雜誌」Rotary Down Under的人員,正在為他們四層樓建築的背面設計一個巨幅看板。由於這棟建築正好背對著主要的東西向鐵路上,因此每天將有數十萬人看到這個看板。

DISTRICT 9690 – PARRAMATTA,NSW, AUSTRALIA.PDG Bob Aitken’s staff of Rotary Down Under are working on a major billboard for the back of their four floor building – which backs on to the major east-west railway line. Hundreds of thousands of people will see the billboard every day.

2490地區-以色列BEIT-DAGAN

現任社長Itzik Cahlon和前社長Eli Arad在一條聯絡台拉維夫和耶路撒冷的幹道上裝設一個希伯來文看板,為期1年。這個看板是印製在塑膠上,外面罩上一層玻璃,晚上並以燈光照明。雖然Biet Dagan只是一個6,000人的小鎮,這個看板卻能吸引共365,000人注意。而且多虧當地市政當局捐贈,這個招牌和地點都是免費取得。

DISTRICT 2490 – BEIT-DAGAN,ISRAEL.

President Itzik Cahlon and PP Eli Arad have installed a billboard (in Hebrew), located on a boulevard from Tel-Aviv to Jerusalem; it will remain up for one year. Printed on vinyl, under glass, it is illuminated at night. While Biet Dagan is a small town of 6,000, the billboard will have total visibility of 365,000. Both the sign and location were obtained FREE, as a donation from the municipality.

38003850、和3860地區-菲律賓

105個看板!最初前總監Lina Arelio(3800地區)發起設置2個看板的活動,接著又包下一輛掛有大型扶輪看板招牌的廣告宣傳車,並增設7個看板。之後3850地區也裝設13個看板,3860地區也跟進裝設3個看板。

DISTRICTS 3800,3850 & 3860 – PHILIPPINES.

105 Billboards! Initially PDG Lina Aurelio (D-3800) led the effort for 82 billboards, followed by a roving vehicle with a large Rotary billboard sign and 7 more billboards. Since then 13 billboards have been installed in D-3850, plus 3 billboards in D-3860.

3190地區-印度邦加羅爾市

在前社長兼地區百週年慶典主委Irfan Razack資助下,Midtown扶輪社長Kiran Boal裝設2個戶外的扶輪百週年看板,此外,在一家熱鬧的購物中心地掛上2個布條。印這2個看板和2個布條的成本,還不到400美元。

DISTRICT 3190 – BANGALORE,INDIA.

President Kiran Boal (Midtown) has installed 2 outdoor centennial bill-boards, paid for by PP/District Centenary Celebrations Chair Irfan Razack.

Additionally, 2 banners were installed at a popular shopping mall. Cost for printing 2 bill-boards and 2 banners was less than US$400.

4500/4720地區-巴西,15個看板及1PAZ氣球

前社長兼助理總監Emidio V.L.da Cunha(4500地區)裝設15個看板。每年在亞馬遜河流域的Roraima(4720地區)Boa Vista-CacariRio de Janeiro Tijuca扶輪社也共同出資施放(和平)大氣球。

DISTRICT 4500/4720 – BRAZIL.

15 Billboards & 1 PAZ Balloon. PP/AG Emidio V.L. da Cunha (D-4500) has installed 15 billboards. In Roraima, Amazonia (D-4720) annually they have "The PAZ peace balloon," launched by the clubs of Boa Vista-Cacari, Rio de Janeiro-Tijuca.

5040地區-加拿大卑詩省溫哥華市。2060個看板。

6個扶輪社出資印製2060個看板海報,每個都印上「這就是我成為扶輪社員的原因」的醒目標語,而且可使用三次,這樣一年內可放置在60個地點,平均每位社員只需負擔5美元。

DISTRICT 5040 – VANCOUVER, BC, CANADA. 20 to 60 Billboards. Six Rotary Clubs paid for printing 20 to 60 billboard posters. Each poster has the catch line ”This Is Why I Am a Rotary Club Member” and can be used up to 3 times. That gives 60 sites over a year, costing US$5 per member

5230地區-美國加州中部。46個看板。

最初Sam Lucido身先士卒在Fresno市佈置8個戶外看板;Paul DaleyTulare市裝設2個;Liz ButterworthSalinas市,加裝1個;還有Bob EurichVisalia市架設1個並在Fresno和蒙特婁兩機場各裝設1個。之後,Sam目前正推動一項計劃,打算在Fresno市和Kings都加裝32個看板。

DISTRICT 5230 – CENTRAL CALIFORNIA, USA. 46 Billboards. Initially Sam Lucido led with 8 outdoor billboards in Fresno; Paul Daley installed 2 in Tulare; Liz Butterworth added 1 in Salinas; and Bob Eurich put up 1 in Visalia; plus 1 each in the Fresno and Monterey airports. Since then Sam has a plan underway to add 32 more billboards in Fresno and Kings County.

6110地區-美國奧克拉荷馬州Tulsa市。52個看板。

過去三年來,地區總監Ed Hardesty率領扶輪社先後分擔最初28個,接著2個,然後20個有關小兒痲痺的戶外看板費用,此外還有2個機場看板。

DISTRICT 6110 – TULSA, OKLAHOMA, USA. 52 Billboards. Over the past 3 years, DG Ed Hardesty has led Rotary clubs to share the cost of first 28, then 2, followed by 20 polio-related outdoor billboards; also, 2 airport billboards.

7000地區-波多黎各聖漢市

前總監Mona Gordon裝設1個機場看板,地點選在美國南部飛機停靠的新航站大廈第一個行李提領輸送帶上方。看板費用為150美元,由2個扶輪社共同分擔。

DISTRICT 7000 – SAN JUAN, PUERTO RICO.

PDG Mona Gordon has installed 1 airport billboard over the first baggage claim carousel in the new terminal for planes from Southern USA. Cost was US$150, paid by 2 Rotary clubs.

7330地區-美國賓夕凡尼亞州CHARLEROI

前總監Donna Vesely運用扶輪基金會的「協助社區計劃獎助金」,並與「關懷基金會」建立夥伴關係,在7個郡裝設20個看板,提醒家長為子女投保「免費及低保費的健康保險」

DISTRICT 7330 – CHARLEROI, PENNSYLVANIA, USA.

PDG Donna Vesely installed 20 billboards in seven counties using TRF’s CAP Grant and partnered with the Caring Foundation to alert parents to “FREE and low-cost health coverage” for their children.

7820地區-加拿大新斯科細亞省Halifax市。11個看板

Dartmouth扶輪社社員Robert EarleViacom Outdoor媒體公獲得免費的看板空日價值13,750美元。紙張(2700美元)和設計光碟(25美元)的費用,則由當地8家事業/企業贊助商各支付200(看板下方印製各公司圖案),和當地6個扶輪社各支付185美元。總共可吸引19,800,000人注意。

DISTRICT 7820 – HALIFAX, NOVA SCOTIA, CANADA. 11 Billboards. Robert Earle (Dartmouth RC) obtained FREE billboard space from Viacom Outdoor valued at US$13,750. Cost for paper ($2,700) and design disc ($25) was paid by 8 local business/corporate sponsors at $200 each (their logos appear at bottom of billboard); plus $185 each from 6 local Rotary clubs. Total visibility is 19,800,000.

7930地區-美國麻薩諸塞州波士頓市。

地區總監Donna D Agostino在波士頓主要公路旁租下6個醒目的看板空間,所有費用由該地區吸收,而兩家當地報紙以頭版報導相關新聞,更讓看板廣為人知。

DISTRICT 7930 – BOSTON, MASSACHUSETTS, USA.

DG Donna D’Agostino secured 6 billboard spaces on the highly visible Boston highways. Total cost was absorbed by the district. Billboards received additional publicity as front-page news in 2 local newspapers.

9140地區-奈及利亞Harcourt港。

扶輪社員Nze Anizor在一個高架橋上方裝設2個看板,而且沒有期限。此外,Nze曾在奈國全國閱報率高的日報上發表一篇名為「非洲安全之血」的文章。

DISTRICT 9140 – PORT HARCOURT, NIGERIA.

Rotarian Nze Anizor has installed 2 billboards, for an unlimited time, on a “flyover bridge.” Additionally Nze has had success in Nigeria’s most widely read national daily newspaper, with an article on “Safe Blood Africa.”

9600地區-澳洲昆士蘭省布里斯班。

前總監Judy Magub在一處非常醒目的地點裝設一個扶輪百週年的看板/布條,上面印出國際扶輪網站的網址。

DISTRICT 9600 – BRISBANE, QUEENSLAND, AUSTRALIA.

PDG Judy Magub has installed a centennial billboard/banner in a highly visible location, to include the RI Web site address.